WORLD’S FIRST CINEMA RELEASE ERRIE VIDEO FOR NEW SINGLE ‘MAKE ME A MONSTER’
SHOT IN THE FOLKLORE STEEPED 900-YEAR-OLD HEDINGHAM CASTLE
‘MAKE ME A MONSTER’ IS OUT NOW ON B-UNIQUE RECORDS
PRAISE FOR WORLD’S FIRST CINEMA:
“Spellbinding” VARIANCE MAG
“The LA-based duo are redefining pop one theatrical rock melody at a time.” WONDERLAND
“an effortlessly creepy atmosphere coated in plenty of gorgeous pop hooks. It’s the sort of song that runs up your spine and makes you shiver whilst also getting seriously lodged in your frontal lobe.” ROCK SOUND
“based around an eccentric new approach to pop music, inspired by “the glittering fanfare of fantasy novels.” The band already started garnering attention with their first singles, “Can’t Feel Anything” and “Red Run Cold,” which established their cinematic approach to pop music.” UNDER THE RADAR
“Part of what makes this duo so unique is their approach to production, led by rock connoisseur Fil Thorpe. Just as the name suggests, World’s First Cinema bring a theatrical, cinematic element to modern rock. This includes use of classic strings like cellos and piano blended with techno and electronic percussion, making for a grandiose combination of sounds. Add some heavenly pop vocals from John Sinclair and you have a sonic style unlike any other.” EARMILK
Following the release of their brand new single ‘Make Me A Monster‘ which was released last Friday, fast-rising duo World’s First Cinema are back with an errie video to accompany the single.
Continuing more of that narrative-driven aesthetic they have shown on previous releases, ‘Make Me A Monster’ sets the tone for a far darker chapter in their legacy. Accompanied by a dramatic and cinematic new video, their latest single is a bold and anthemic return that sees them dabble in the more haunted and atmospheric realms of the alt-pop world.
Speaking about the new single, they said, “‘Make Me A Monster’ is the beginning of a dark new chapter of World’s First Cinema. It’s the first intimate look into this epic fantasy world that we’re building, brick by brick. The video especially highlights this – witches, druids and monsters coming to life amidst the explosion of strings and cinematic rock is exactly the sort of ritual we pictured our minds.”
The video for ‘Make Me A Monster’ was shot in Hedingham Castle in Essex, a 900-year-old fortification which has remained largely intact since it was constructed. The history of the castle has been shrouded in folklore, and is a regular destination for ghost hunters due to its tales of witches drowned in the lakes surrounding it (the legend of Poll Miles) and countless stories of unexplained phenomena over the past 200 years, making it the perfect setting for World’s First Cinema to present their next otherworldly offering.
‘Make Me A Monster’ follows on from the the huge support for their recently released debut EP ‘Rituals‘, and follow-up single ‘The Woods‘, which has since received airplay on BBC Radio 2 and found itself placed on Spotify playlists Pop Rock Shot, Future Hits, New Noise, and Rock The World!, as well as Apple Music’s New in Alternative, New in Rock, New Music Daily and New In Pop.
World’s First Cinema’s origins begin back in 2019, when Fil Thorpe, a founding member of Neck Deep, the multi-award winning rock outfit that also cracked the #2 spot on the US album charts, chose to leave his formative outfit in pursuit of a career in production. Having now relocated to Los Angeles he met John Sinclair, alternatively known as Saint Claire, who had previously collaborated with Macklemore on his 2017 single ‘Excavate’. Between them, they have enough knowledge of the commercial music world to fill an Olympic-sized swimming pool, but now they are together, they have their heart set on something far more outlandish.
The concept behind World’s First Cinema has always been to create something more than just another throwaway pop record. While they still inhabit this world sonically, their intention is to create bold and cinematic journeys that showcase them as musical adventurers, shaking off expectation and convention in favour of well-spun narratives and Victorian inspired eccentricity.
Starting a new project from the ground up is no easy feat, and to do so during a global pandemic is even worse, but Fil and John are not only determined to head into the new year with bags of material, they are already plotting their next moves. These few introductory offerings are simply Act One of a yet unending saga that they plan to push as far as it will go. Channelling the dark atmosphere and theatrics of Panic! At The Disco and My Chemical Romance, the duo plan to spend the next few years writing, creating, producing, and touring a wave of fascinating material that see them take the idea of the concept release to new and exciting heights, all paying homage to the glittering fanfare of fantasy novels and otherworldly inspirations through a mixture of electrifying production and breath-taking live shows.
“This is the sonic foundation of what’s to come” – World’s First Cinema